Writing Effective Email

Why Should You Attend:

• Have you been on the receiving end of an email with an endless, useless recipient list?
• Have you struggled through the overlong, cryptic prose and twisted logic of an email only to realize you have received a message whose business does not concern you?
• Have you suffered bizarre or puzzling formatting, emoticons, and smileys?

Problems in email communication have led to executives overwhelmingly concluding that staff email is used inappropriately—either as a weapon for assaulting readers from a safe distance or as an excuse to avoid communicating in person.

Writing effective email starts from the premise that email is writing, requiring attention to the standards of language, especially in the workplace. This webinar will focus on the greatest challenges facing employees who sift through hundreds of emails daily and will offer concrete suggestions for creating emails and responding to them efficiently and accurately. From there it will move to practical remedies of purposeless, incomplete, unorganized, and insensitive messages—to ensure that emails are reader-focused, deferential, thorough, and easily scanned. The course will close with guidelines for managing the email system and for checking critical emails when high-quality communication matters most.

Learning Objectives:

• Master the unique challenges of email.
• Compose purposeful, reader-focused emails.
• Employ strategies for creating a courteous tone.
• Manage your email system effectively and efficiently.

Areas Covered in the Webinar:

• Defining the major email writing mistakes
• Writing purposeful, reader-focused emails
• Employing a comprehensive checklist for quality controlling your most important emails
• Using a standard, recognizable structure to assure reading ease
• Checking emails for a respectful tone without losing the central points
• Collecting tips for attaching, copying, forwarding, and receipting

Who Will Benefit:

This webinar will provide valuable assistance to entry-level staff to senior managers in the following disciplines:

• Regulatory Affairs
• Risk Management
• Compliance Managers
• Audit Managers
• Bank & Finance Managers
• Safety and Quality
• Environmental Compliance
• Biotechnology
• Clinical Research
• Drug Administration
• Laboratory Compliance

Instructor Profile:

Philip Vassallo, Ed.D., has designed, delivered, and supervised communication training programs for more than 20,000 executive, managerial, supervisory, administrative, and technical professionals internationally over the past three decades. He is the author of the books How to Write Fast Under Pressure, The Art of E-Mail Writing, and The Art of On-the-Job Writing. He has edited major reports for the US government, the City of New York, and the corporate world. He also writes the blog Words on the Line, which offers practical tips for developing writers. Dr. Vassallo has taught internationally, currently as a faculty member of the Beijing International MBA program.

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